The organizer "e-Academy" reserves the right to make changes in the conference program due to circumstances beyond his control. In such case the organizer has the obligation to announce this changes online at Webit website.
Conference program
Webit Expo 2010 - Programme
The online registration for Webit Expo & Conferences 2010 is now closed. You may still buy access to the event from our sales office on site. Due to the high interest please consider waiting time.|
Day 1 27.10.2010 |
Theater 1 - Main Stage | Theater 2 | Theater 3 |
|---|---|---|---|
| 08:00 - 09:00 |
Registration and Exhibition |
Registration and Exhibition |
Registration and Exhibition |
| 09:00 - 09:40 |
How to re-structure a traditional advertising agency to cope with the 2.0 worldHow to re-structure a traditional advertising agency to cope with the 2.0 world
€ 10
|
The Real Consumer Perspective on Mobile AdvertisingThe Real Consumer Perspective on Mobile AdvertisingDescription
€ 10
|
|
|
€ 10
|
€ 10
|
||
| 10:00 - 10:40 |
The Social Media Challenge
€ 30
Remaining 47 seats
|
How agencies are changing their businesses in response to the technological and economic pressures which are affecting consumers and our industry.How agencies are changing their businesses in response to the technological and economic pressures which are affecting consumers and our industry.
€ 15
|
Uncovering the potential of mobile media advertisingUncovering the potential of mobile media advertisingDescription
€ 10
|
|
€ 30
Remaining 47 seats
|
€ 15
|
€ 10
|
|
| 11:00 - 11:40 |
Official Opening and Ambassadors ceremonyOfficial Opening and Ambassadors ceremonySpeaker 
|
||
| 11:40 - 12:10 |
Coffee Break
|
Coffee Break
|
Coffee Break
|
| 12:10 - 12:50 |
Panel: The view of the media on the future of advertisingPanel: The view of the media on the future of advertisingSpeaker Description
€ 35
|
Beyond the Banner
|
Mobile Advertising - How We Got Here and What's Next?Mobile Advertising - How We Got Here and What's Next?
€ 15
|
|
€ 35
|
€ 15
|
||
| 13:10 - 13:50 |
Panel: The view of the media on the future of advertisingPanel: The view of the media on the future of advertisingSpeaker Description 
|
Audience MeasurementAudience Measurement
€ 20
|
Mobile Marketing, Analytics:Mobile Marketing, Analytics:
€ 10
|
|
€ 20
|
€ 10
|
||
| 13:50 - 15:00 |
Lunch Break
|
Lunch Break
|
Lunch Break
|
| 15:00 - 15:40 |
Panel: Brand Advertising and the Importance of the ClickPanel: Brand Advertising and the Importance of the ClickSpeaker Description
€ 35
Remaining 47 seats
|
The new video eco-systemThe new video eco-systemDescription
€ 15
|
Mobile Marketing and Mobile Advertising Best Practices from TurkeyMobile Marketing and Mobile Advertising Best Practices from Turkey
€ 10
|
|
€ 35
Remaining 47 seats
|
€ 15
|
€ 10
|
|
| 16:00 - 16:40 |
Panel: Brand Advertising and the Importance of the ClickPanel: Brand Advertising and the Importance of the ClickSpeaker Description 
|
The evolution of web TV - trends, challenges and possibilitiesThe evolution of web TV - trends, challenges and possibilities
|
Predictive Behavioral Targeting - Welcome to the future of digital marketingPredictive Behavioral Targeting - Welcome to the future of digital marketing
€ 10
|
|
€ 10
|
|||
| 16:40 - 17:10 |
Coffee Break
|
Coffee Break
|
Coffee Break
|
| 17:10 - 17:50 |
Online retail media – online point of sale advertisingOnline retail media – online point of sale advertisingSpeaker Description
€ 30
|
Overview of the Bulgarian digital advertising marketOverview of the Bulgarian digital advertising marketSpeaker |
Speaker |
|
€ 30
|
Invitations only |
||
| 19:00 - 23:00 |
Webit Ambassadors Night - Promotion of Most Influential People in Webit Consuls |
||
|
Invitations only |
|
Day 2 28.10.2010 |
Theater 1 - Main Stage | Theater 2 | Theater 3 |
|---|---|---|---|
| 08:00 - 09:00 |
Registration and Exhibition |
Registration and Exhibition |
Registration and Exhibition |
| 09:00 - 09:40 |
What's going on in the CEE Web 2.0 Region : facts and figures from the fastest growing markets in Europe.What's going on in the CEE Web 2.0 Region : facts and figures from the fastest growing markets in Europe.
€ 25
|
Permission based communications/advertisingPermission based communications/advertisingDescription
€ 10
|
Blogging & Branding The power of new branding tool called “Blogging”Blogging & Branding The power of new branding tool called “Blogging” |
|
€ 25
|
€ 10
|
||
| 10:00 - 10:40 |
Social media and the next webSocial media and the next webDescription
€ 30
|
2012 – what's next2012 – what's next
€ 10
|
The challenges and the future of the publisher in the regionThe challenges and the future of the publisher in the regionDescription 
|
|
€ 30
|
€ 10
|
||
| 11:00 - 11:40 |
Trends & forecasts of computer threats. What is the security strategy?Trends & forecasts of computer threats. What is the security strategy?Description 
|
Building your brand with .ME
|
|
| 11:40 - 12:10 |
Coffee Break
|
Coffee Break
|
Coffee Break
|
| 12:10 - 12:50 |
Panel: Social Media and Brand ReputationPanel: Social Media and Brand ReputationSpeaker Description
€ 45
|
Online marketing overview - how to make sure you are taking advantage of EVERY form of online marketing for different types of businessOnline marketing overview - how to make sure you are taking advantage of EVERY form of online marketing for different types of businessDescription
€ 15
|
IPTV - the fundamental marketing change has started ! Are you ready for it ?IPTV - the fundamental marketing change has started ! Are you ready for it ?
|
|
€ 45
|
€ 15
|
||
| 13:10 - 13:50 |
Panel: Social Media and Brand ReputationPanel: Social Media and Brand ReputationSpeaker Description 
|
The Social Graph and The Social InstinctThe Social Graph and The Social InstinctDescription
€ 20
|
Behavioral targeting in CEE online media landscapeBehavioral targeting in CEE online media landscape
|
|
€ 20
|
|||
| 13:50 - 15:00 |
Обедна почивка
|
Lunch Break
|
Lunch Break
|
| 15:00 - 15:40 |
Panel: The Future of MobilePanel: The Future of MobileSpeaker Description
€ 30
|
The Future of Engagement: Search, Social or PortalThe Future of Engagement: Search, Social or PortalDescription
€ 20
|
Digital market overview: Romania |
|
€ 30
|
€ 20
|
||
| 16:00 - 16:40 |
Panel: The Future of MobilePanel: The Future of MobileSpeaker Description 
|
Generating ROI from social media engagement
€ 20
|
Digital market overview: GreeceDigital market overview: GreeceDescription |
|
€ 20
|
|||
| 16:40 - 17:10 |
Coffee Break
|
Coffee Break
|
Coffee Break
|
| 17:10 - 17:50 |
Topic: Changing Digital LandscapeTopic: Changing Digital LandscapeDescription
€ 20
|
The Evolution of Web Analytics: from Page Views to Automatic OptimizationThe Evolution of Web Analytics: from Page Views to Automatic Optimization
€ 15
|
|
|
€ 20
|
€ 15
|
|
Day 3 29.10.2010 |
Theater 1 - Main Stage | Theater 2 | Theater 3 |
|---|---|---|---|
| 08:00 - 09:00 |
Registration and Exhibition |
Registration and Exhibition |
Registration and Exhibition |
| 09:00 - 09:40 |
Online Marketing – from the angle of brandOnline Marketing – from the angle of brandDescription
€ 30
|
Masterclass: Successful sales onlineMasterclass: Successful sales onlineDescription
€ 180
|
|
|
€ 30
|
€ 180
|
||
| 10:00 - 10:40 |
Which is your favorite Online Video Ad? Online Video Content and how to monetize it.Which is your favorite Online Video Ad? Online Video Content and how to monetize it.
|
Masterclass: Successful sales onlineMasterclass: Successful sales onlineDescription 
|
Online Communities For Children
|
| 11:00 - 11:40 |
Topic: Search & Social - how social media and search are influencing each other and how marketers can best take advantage of the joint opportunityTopic: Search & Social - how social media and search are influencing each other and how marketers can best take advantage of the joint opportunity
€ 30
|
Masterclass: Successful sales onlineMasterclass: Successful sales onlineDescription 
|
|
|
€ 30
|
|||
| 11:40 - 12:10 |
Coffee Break
|
Coffee Break
|
Coffee Break
|
| 12:10 - 12:50 |
Social Media Marketing - brands in conversationSocial Media Marketing - brands in conversationDescription 
|
Masterclass: Successful sales onlineMasterclass: Successful sales onlineDescription 
|
|
| 13:10 - 13:50 |
The power of the new consumerThe power of the new consumerDescription
€ 20
|
Masterclass: Successful sales onlineMasterclass: Successful sales onlineDescription 
|
|
|
€ 20
|
|||
| 13:50 - 15:00 |
Lunch Break
|
Lunch Break
|
Lunch Break
|
| 15:00 - 15:40 |
Panel: Future and Online SalesPanel: Future and Online SalesSpeaker
€ 40
|
Masterclass: Advanced SEO and social mediaMasterclass: Advanced SEO and social mediaDescription
€ 90
|
Digital market overview: MoldovaDigital market overview: MoldovaDescription |
|
€ 40
|
€ 90
|
||
| 16:00 - 16:40 |
Panel: Future and Online SalesPanel: Future and Online SalesSpeaker 
|
Masterclass: Advanced SEO and social mediaMasterclass: Advanced SEO and social mediaDescription 
|
Digital market overview: PolandDigital market overview: PolandDescription |
| 16:40 - 17:10 |
Coffee Break
|
Coffee Break
|
Coffee Break
|
| 17:10 - 17:50 |
Topic: Experiments in online marketingTopic: Experiments in online marketingDescription
€ 25
|
Masterclass: Advanced SEO and social mediaMasterclass: Advanced SEO and social mediaDescription 
|
Digital market overview: HungaryDigital market overview: HungaryDescription |
|
€ 25
|
The organizer "e-Academy" reserves the right to make changes in the conference program due to circumstances beyond his control. In such case the organizer has the obligation to announce this changes online at Webit website.
